Photorealistic 3D Rendering Services Australia

Company: Leading architect working with an architectural firm Industry: Architecture and Interior Design

About the client

• Company: Leading architect working with an architectural firm
• Industry: Architecture and Interior Design
• Location: Australia

The challenges

• Project was to be executed and delivered within 2 working days.
• Client had suggested input material for the project. Hence, finding similar material and customizing it for use became a major activity and took up a lot of time.
• The team was not supposed to use glare lighting.
• Creating reflective surface for wall and floor in such a scenario, was also a challenge

Technology & software used

• 3DS Max

The solution we delivered

• Substantial amount of material was customized, reflective floor and walls were created and a final well rendered image for the night club model was created as per specifications.

Outcome & benefits

• Client provided a lifeless 3D model; this was transformed into a high quality photo realistically rendered model of the proposed night club.
• A perfect night club setting was created without using glare lighting.
• Perfect reflective surfaces for the floor and walls were created.
• There were minimal iterations required, and the rendered images were approved in the first go.
• A special team was assigned the project, and they managed to deliver an approved and final render within 2 working days.
• The quality standards were met and project was executed within the set time lines, this helped initiate a long term association with the client, and opened the doors for all the major upcoming projects.
• 3D rendering has changed the dynamics of the architectural engineering, construction and interior design industry for the better. A realistically rendered 3D model can be used to effectively market and advertise a construction/ Architecture/Interior design project. Design ideas can be effectively communicated with the client and other stakeholders, hence design analysis, project planning and getting approvals becomes an easy task. An inhouse team calls for investment in high speed computer systems, rendering farms and a team of material mapping, lighting and rendering experts in addition to other overheads. Hence, Architects, interior designers and builders often outsource 3D rendering services to offshore service providers. A leading architect from Los Angeles, USA contacted Hi-Tech to prepare highly realistic renderings for a night club. A 3D model of the night club had to be transformed to look like a real night club, replete with perfect material mapping, lighting, reflective floor and walls etc. The architect wanted to present an exact night view of the club to his client and get the design approved.

Related services

This case study draws on ASTCAD’s architectural design. We also deliver:

• 3d architectural rendering — for related project requirements
• Architectural 3d modelling — for complementary deliverables